On Friday, 20 February 2026, South Africans will step into their plakkies for something bigger than comfort.
Flip Flop Day supports CHOC Childhood Cancer Foundation South Africa, raising vital funds for children and teenagers bravely facing cancer, and the families walking that road with them.
This year, iiflopsi will donate R50 for each pair of iiflopsi’s sold from Friday through Monday directly to CHOC.
No codes. No gimmicks. Just a commitment.
If you would like to officially take part in Flip Flop Day, purchase your R10 CHOC sticker online at CHOC ONLINE or from participating retailers. Wear it proudly and start the conversation.
Plakkies are part of how South Africans move through life. School runs. Beach walks. Braais. Early morning coffee outside. They carry us through ordinary days without fuss.
Some families, however, are walking through extraordinary challenges.
If we can stand alongside them in a small but meaningful way, we will.
So this weekend:
Buy your R10 sticker.
Wear your plakkies.
And know that R50 of every iiflopsi purchase will go directly to CHOC.
When we come together, our soles are unstoppable.
